Rita's Italian Ice is testing a new concept - Rita's Italian Ice & Creamery. Hand-dipped frozen custard with the option to put it on a fresh-baked cookie, brownie or waffle to form a sandwich.
Rita's will test the new concept at several stores across the country, including the one on Belair Road in Overlea-Fullterton. The store is being retro-fitted and is expected to open in mid-September.