Independence Day, one of America’s favorite grilling holidays, is upon us - and what better way to celebrate than a backyard BBQ.
According to a recent survey, nearly one-third of consumers say that they plan to grill more this summer than they have in the past, and 57% of consumers say they plan to grill for the 4th of July holiday. In another survey, consumers said that among the many meat options available, they prefer to grill beef.
In celebration of Independence Day, has launched “United We Steak,” a new summer grilling campaign celebrating a love of grilling. “United We Steak” celebrates not only a shared tradition of grilling delicious steaks, but also what makes each state unique when it comes to this beloved pastime.
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