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New Chick-fil-A app lets customers skip the line

Posted at 11:26 AM, Jun 02, 2016

Chick-fil-A is hoping to attract more customers with a new app called Chick-fil-A One.

The new technology lets customers skip lines at the register by placing orders in advance and paying for meals through mobile phones. The app lets chicken sandwich lovers customize their meals, earn points toward free food, and can even be used for drive-thru orders.

Chick-fil-A said the new experience is designed to make the lives of millennials a lot easier. In a study conducted by the company, 82 percent of parents said they’d do anything to avoid standing in fast food lines with their kids.

“We know time is valuable, and we’re excited to offer this new convenience that will empower guests to order what they want, when they want it and exactly how they want it, all from their mobile device,” Michael Lage, senior manager of digital experience for Chick-fil-A said in a news release.

Customers who download the app now through June 11 will receive an offer for a free sandwich.

Chick-fil-A One is available in the App Store and on Google Play.

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