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MoviePass prices going up

Posted: 4:21 AM, Jul 06, 2018
Updated: 2018-07-06 08:21:37Z

MoviePass users will have to pay more money to see popular shows during peak times.

The app announced new surge pricing this week.

MoviePass will notify customers when surge pricing might be added for a particular show.

The company hasn't commented on the reason for the peak pricing.

However, the company is hoping to bring in more than $1 billion to save itself from going under.

MoviePass lets customers see one movie per day for $10/month.